Situation

A start-up company wanted help with their marketing and for us to produce a logo and branding that would be of suitable quality to use for Trade mark purposes.

Action

Developed Results have several meetings to understand the complexities of what was being attempted in terms of the business plan. The marketing material was developed to specifically tease out all the key points that should be marketed.

Developed Results developed the creative to specifically embody the purpose and benefit of their organisation. The colouring had to match the theme and be suitable for use on stationary and websites. The Trade mark requirements needed to also be considered. As the image had to be absolutely unique, not infringe of other markets and meet other technical criteria. We had the latitude to produce a logo completely of our own theme and design.

The trade mark was well received and passed approval by the appropriate authorities.